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Black Mascara 101: How to Choose the Right Formula for Your Lashes

Black Mascara 101: How to Choose the Right Formula for Your Lashes

Mascara’s are usually a staple in every woman’s make-up bag as it can instantly enhance the look of your lashes and make your eyes appear more defined and captivating. However, with the numerous options available in the market, choosing the right formula can take time and effort.

When it comes to black mascara, understanding the different formulas and their benefits can help you make an informed decision. Here's a guide to help you choose the right formula for your lashes.

  • Mascara primer formula

Not very common, unless you have been using make-up for a while. The chances that you have used a growth serum that acts as a mascara base primer is rare. However, this is a good addition to add before applying mascara onto your lashes as it creates a smooth canvas for your eyes and makeup application. The skin story's growth lash serum helps to create an even base that will boost the effect of your favorite vegan DRAMA black mascara.

  • Lengthening Formula

Majority of women have short lashes and want to create the illusion of longer, more fluttery lashes; this lengthening mascara formula would be the perfect pick. The mascaras are designed to stretch and elongate each lash, giving you a more dramatic and healthier look.

  • Volumizing Formula

Volumizing formulas is best for women who desire fuller and thicker-looking lashes. This type of mascara contains ingredients like castor oil and peach leaf extract that add volume and density to your lashes. The brushes for volumizing mascaras are often larger and have dense bristles to deposit more product onto your lashes. This formula is ideal for those with sparse or thin lashes, as it can create a more dramatic and glamorous effect.

  • Curling Formula

A curling mascara formula can work wonders for those with straight or droopy lashes. These mascaras are formulated with ingredients that help lift and curl your lashes, giving them a beautiful upward shape. Look for mascaras with curved brushes. Combine a curling mascara with an eyelash curler for the best results.

  • Waterproof Formula

A waterproof formula is a way to go if you're looking for mascara that can withstand humidity, tears, or a long day without smudging or flaking. Waterproof mascaras are resistant to water and sweat, ensuring your lashes stay perfectly defined throughout the day. The formula of waterproof black mascaras are designed to stay on your lashes even if you come in contact with water.


Remember, when choosing the right mascara formula, consider your individual lash needs and the desired effect you want to achieve. Paying attention to the brush shape, size, and ingredients is also important, as it can greatly impact the application and outcome. Our Drama mascara formulated with castor oil, peach leaf extract, peptides, and many more ingredients that are good for your lashes and your skin.

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